![black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times](https://img.etimg.com/thumb/msid-76137535,width-1200,height-900,imgsize-106027,overlay-etpanache/photo.jpg)
black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times
![aramcee on Twitter: "I rather not hear from #NIKE than a cocky reply. Another #NikeAirMax with lousy glue work. https://t.co/L7tJJDUhHI" / Twitter aramcee on Twitter: "I rather not hear from #NIKE than a cocky reply. Another #NikeAirMax with lousy glue work. https://t.co/L7tJJDUhHI" / Twitter](https://pbs.twimg.com/media/ClU7h6YWgAEVjN3.jpg)
aramcee on Twitter: "I rather not hear from #NIKE than a cocky reply. Another #NikeAirMax with lousy glue work. https://t.co/L7tJJDUhHI" / Twitter
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![Nike on Twitter: "Now more than ever, we are one team. #playinside #playfortheworld https://t.co/LRLhL4FwkG" / Twitter Nike on Twitter: "Now more than ever, we are one team. #playinside #playfortheworld https://t.co/LRLhL4FwkG" / Twitter](https://pbs.twimg.com/media/ETo2LIvU8AEL6dO.jpg:large)