The N.F.L. and Nike Make Room for Fanatics - The New York Times
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The NFL and Nike sign a 10-year licensing deal with Fanatics - Vox
Naomi Osaka's $8.5m Adidas deal shows being a female athlete can pay | Naomi Osaka | The Guardian
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adidas Partners with Little League® Baseball and Softball
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Manchester United's largest sponsor adidas unhappy with club over falling shirt sales | Daily Mail Online
Adidas to Sign Up to 500 Athletes for Endorsements - WSJ
